Pink Day in Crozet – 17 October 2009

As a part of the October activities for National Breast Cancer Awareness Month (NBCAM), Marcia McGee, owner of Trailside Coffee, is leading the first Virginia-based “Pink Tulip Project Garden” located in Old Trail Village, Crozet, Virginia. Originally started in Maine, the Pink Tulip Project raises funds for breast cancer research through the creation of pink tulip gardens and the purchase of pink tulip bulbs. (

Pink Day, October 17th, will allow community members from across the Commonwealth to order tulip bulbs for the Project Gardens in Old Trail Village. These gardens, planted in public view for everyone’s enjoyment, are a symbol of hope for those affected by cancer in our community. The concept, created by cancer survivor Robin Whitten, has raised over $120,000 for cancer research since its inception in 2006. Once ordered, the tulips will be delivered for Planting Day in mid-November.

Marcia McGee, whose mother passed away from cancer in 2008, found the Pink Tulip Project in a magazine. “When I read about the project, I was excited to participate and signed-up immediately. 100% of the profit goes directly to cancer research, and that’s really important to me. After talking about it with my employees, some of whom are seniors at Western Albemarle High School, they wanted to get involved, too. This Saturday’s ‘Pink Day’ is our kick-off for the effort to reach our goal of $2,000 for research.” Sold for $2 per bulb, all of which is donated, the Old Trail goal will provide an acre of tulips for the four planting locations.

“Pink Day” will feature the sale of pink tulip bulbs at each business in the Old Trail Village Center (OTVC). Additionally, Trailside Coffee will offer pink cupcakes and pink lemonade. The bulbs will be on-sale through November 1st; after that date, the bulbs will be ordered and Planting Day will be on Saturday, November 7th (rain date on Sunday, November 8th).

For more information, contact Marcia McGee, Trailside Coffee, [email protected], 434-205-4253.